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Buyer Appeal & Positioning: Who Will Buy This Listing
Who is most likely to buy this home, where it sits against the comps, and which features to lead with.
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El flujo de trabajo de Edensign
De las fotos en bruto a un anuncio listo para el mercado.
- Estás aquí01Paso 01
Analiza y fija el precio
Sube tus fotos y una dirección.
- 02Paso 02
Amuebla y diseña
Elige una estancia y un estilo.
- 03Paso 03
Publica y vende
Revisa y exporta.
- Descripción lista para el MLS
- Exporta el paquete completo
- Página para compradores compartiblePróximamente
- Seguimiento del rendimiento del anuncioPróximamente
Confían en nosotros
Know Who You're Selling To
Before You List.
Dominant buyer age in the example county, from HMDA 2024 data.
Buyer ProfileMedian buyer income in the example county.
IncomeExample lift from leading with warm wood floors in the listing.
FeaturesConfidence score on the example positioning recommendation.
ConfidenceFrom photos to a positioning plan.
Built from your photos, the comps and local buyer data.
Upload photos and the address.
The same upload used for the rest of the report.
Buyers are profiled.
Local purchase data shows the likely buyer's age, income and loan size.
Features are weighed.
Each feature in your photos is scored by how much it appeals to those buyers.
Get a positioning line.
Who to write to, where the price sits against the comps and what to lead with.
Positioning grounded in data.
So the description, staging and price all speak to the same buyer.
Buyer profile
Archetype, dominant age, income and median loan for the area.
Likely buyers
The share of likely buyers by type, from young families to downsizers.
What to lead with
Features that lift appeal and the ones to play down, with a one-line positioning.
Pricing
Try Buyer Appeal & Positioning for Free.
Your first report is on us. Each report uses 2 photo credits, from $0.78/photo.
El siguiente paso para tu anuncio
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Los agentes dejaron de adivinar el precio y la preparación.
Llegué a la cita de captación con comparables, un rango de precio y una lista de preparación en mi iPad. El vendedor firmó esa misma noche. He ganado 9 de mis últimas 11 citas.
El informe está listo antes de que vuelva al coche. Este año he gestionado 14 anuncios más sin contratar a un asistente.
Acertamos con el precio a la primera. Bajo contrato en 6 días, un 3 % por encima del precio de salida y sin rebajas.
Frequently Asked Questions
Public mortgage data (HMDA) for the county, combined with recent local sales.
By how often they appear in homes that sold quickly to the likely buyer group.
Yes. The positioning feeds the listing description and staging recommendation.
No. It is aggregated and contains no information about individual buyers.
Tu próximo anuncio
merece una mejor visión
Analiza, amuebla y publica tu próximo anuncio. Sin tarjeta de crédito. Sin saber diseño.
- 1Añade la dirección de la propiedad
- 2Suelta las fotos del anuncio
- 3Recibe tu informe y empieza a amueblar
Suelta las fotos de tu anuncioAdmite carpetas enteras · JPG, PNG, WebP, AVIF, HEICTu primer informe y tus 2 primeras habitaciones son gratis. Sin tarjeta de crédito.